The Mogiv Minute


5 Takeaways From A Recent Churchgoer Giving Study

September 14, 2016  –  Written by , Filed under Church LifeOnline Giving

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We don’t generally make it a habit to feature content produced by our competitors here on The Mogiv Minute. But, every now and then, one of them will produce something so vital and so valuable that we feel compelled to set aside our professional rivalries and share it with you.

Such is the case with Vanco’s recently completed “Churchgoer Giving Study.” This survey of over 1,000 U.S. churchgoers reveals some tough to ignore findings about when, where, and how churchgoers in America would like to give.

Don’t want to sign up for another email list? We get it. Below are 5 key takeaways from the study.

  • 60% of American Churchgoers prefer electronic giving.

Think online giving is only a “young man’s game?” Think again! 60% of all churchgoers say that they would rather be giving online. Yes, the preference for digital giving spikes to 79% with givers 24 – 34, but it also hovers near 50% for givers over the age 45. Long story short: no matter the median age of your congregation, you’ve got some online givers out there! (more…)

Mogiv Case Study: Blairland Baptist Church

August 22, 2016  –  Written by , Filed under Mobile GivingOnline Giving

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If you’ve been reading The Mogiv Minute for more than…a minute, you’ve probably heard us saying some pretty outlandish things about our giving platform.

  • Mogiv will make it easier for people to give to your organization online!
  • Mogiv will increase your OVERALL giving each month!!
  • People will start giving to your organization who have never given before!!!
  • All aspects of your life will just generally be better once you sign up with Mogiv!!!!

You’d be forgiven for regarding these claims a bit skeptically. The Internet is filled with dubious and overly enthusiastic claims. From the “!!!!” ridden headlines lining my social media accounts, it seems sometimes like every cheesy car dealership commercial I’ve ever seen has been uploaded directly to my computer. I’m sure you’ve experienced the same.

And besides, it’s not as if Mogiv is an un-biased source either. Of course we think Mogiv is fantastic! We built it! 🙂

So that’s why we’re asking you to NOT take our word for it. Whenever we can, we want to share with you what actual users are actually saying about Mogiv. This is why we’ve included customer quotes on our homepage, and lengthier testimonials on our Customer Spotlight page. It’s also why we have created profiles on various software review websites – like Capterra and Software Advice. (more…)

Building A Better Giving Page With Mogiv

August 1, 2016  –  Written by , Filed under Mobile GivingMogiv TipsOnline Giving

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So you’ve gone out and done what your “tech guy” or “web gal” or “generationally hip executive pastor” has been begging you to do for months. You’ve gotten your church setup for online giving!

That’s fantastic! High fives and backslaps all around.

As you probably already know, one of the coolest things about Mogiv is the fact that all of our giving tools can be added directly onto YOUR website. (See HERE for a cool example.) This allows your givers to engage in generosity while remaining 100% connected to your organization’s digital “home.”

It’s a better experience for them, AND it also works better for you. Studies have shown that branded, integrated giving pages are 6x more effective than their more generic counterparts.

But…simply copy/pasting Mogiv’s giving form onto a blank page on your website does NOT a maximized giving page make. The form needs “company!” And by “company”, we mean content. Scripture verses, instructions, photos, videos, links to FAQs. Some of the above. All of the above! Just don’t leave the giving form all by it’s lonesome. (See HERE for another stupendous example.) (more…)

Let’s Talk About Processing Fees

June 14, 2016  –  Written by , Filed under Church LifeCommunication

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We’ve all heard the Ben Franklin quote: “In this world, nothing can be said to be certain, except death and taxes.” Well, in the world of digital giving, we can add a third pillar of certitude: death, taxes, and processing fees.

Ah yes, the fees. The “fly in the ointment” of The Digital Giving Revolution. For all the explosive growth online and mobile donation channels have experienced in recent years, and for all of the new gifts (and new givers!) these tools have enabled, the cost of receiving these donations continues to be a sticking point for many people.

We have written in the past about keeping “the costs” of online giving in their proper context. Obviously, we wouldn’t be doing what we’re doing if we didn’t believe that the benefits of giving technology far outweighed the costs. However, we also understand how frustrating it can be to see 3% of your cash receipts leaving your organization’s bank account each month. Especially if your organization is strapped for cash, as most nonprofits are.

Because of this, it is no surprise that many churches and ministries actually encourage people away from digital giving. But that doesn’t seem to be the right approach either. You’ve taken the time to invest in providing additional giving tools for your supporters. Why make them feel guilty for taking advantage of them? (more…)

Money Talks: Making Money Part of Your Conversation

May 18, 2016  –  Written by , Filed under Church LifeCommunication

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By: Generis Team

If the only time your church talks about money is when you need money, you aren’t leveraging the worship service to create a generous church. There is a place for honest dialogue about the state of the church budget, but it is not healthy for pastors to speak about finances only when the church is in need. This is why it’s important to regularly preach about generosity and stewardship as an essential aspect of discipleship and following Christ.

Sometimes the way we approach the connection between ministry and money makes people uncomfortable. We should view money not as a necessary evil to be reckoned with but as a partner for ministry. No ministry thrives without needed resources. If ministry is the vehicle for accomplishing our mission, financial resources are the fuel. (more…)